The Home Edit
The Home Edit was undergoing a full rebrand to elevate the look and feel of their digital presence across their website, social channels, and email marketing. They brought me on to lead a new illustration direction for both their magazine and website, crafting a visual style that felt fresh, modern, and aligned with their evolving brand. In addition, I designed a suite of branded templates for their social media and email marketing to ensure consistency and ease of use. I also collaborated with their team to refine their Klaviyo email templates, enhancing both visual clarity, usability, and accessibility (implementing ADA standards) across all digital touchpoints.
BRANDING
ART DIRECTION
BRAND STRATEGY
ILLUSTRATION
